Socialmedia.Market - Influence marketing

Maret 14, 2018

Long ago, when there was no Internet (yes, there was such a time), the amount of advertising was small. Radio, TV and newspapers. When you needed to choose something, you were looking for a person who understands this. If you needed a car - you were looking for an experienced motorist or an auto mechanic who could answer all your questions and reasonably recommend a particular model.

Years passed. The number of advertisements has increased. When was the last time you made any purchase? What guided you in choosing? More and more advertising we see, the amount of blocked advertising using the ADBLOCK service exceeds 50 percent of the total.

Why do people do this? Yes, because the standard advertising is already so boring and uninteresting, despite all the tricks of marketers, which is more likely to cause a negative effect than a positive one. So what is influence marketing and opinion leaders? Let's figure it out.

Opinion leaders

Leaders of opinions, authoritative popular media personalities, for example, bloggers or vlogers. Remember the example from the first paragraph about the mechanic? This is the leader of opinions. Only now in order to get his advice you do not need to sign up to him for a week but just look at his website or blog.

More and more brands are moving away from traditional bored advertising and trying new formats, for example blog reviews, on youtube and other social networks. networks. However, at the moment there is no convenient and transparent scheme for interaction between opinion leaders and customers. Socialmedia.Market proposes to correct this omission.

How it works?

Suppose you are a beginner blogger. You are running a small tube blog where you talk about various mobile phones, their features, pros and cons, strengths and weaknesses. And such as you are millions. How can a large campaign find all of you? To do this, there is now a Socialmedia.Market platform that helps you easily interact with large brands and different opinion leaders, be it a small blog or Youtube channel with several thousand subscribers.

Suppose you are a small company or a startup. How to express yourself? How to find the target audience? For this, there is now the Socialmedia.Market platform, which unites opinion leaders and various brands, both large and small, even beginners.

Benefits

Transparency - thanks to the technology of blockade.
Access to popular social services. networks Youtube, Instagram, Facebook, Twitter, Snapchat, Wechat
Minimum fees
Availability
Smart contracts for any requirements
Dispute resolution system (decentralized)
Analytics and Statistics
Global coverage

SMT Token

Inside the network, the cryptographic SMT Token of the ERC20 blockbuster Efirium is used for calculations. Holders of tokens will also be able to receive additional income, deep analytics, special advertising formats. Bloggers, in turn, will have access to various tools for creating content, exclusive contracts with brands and marketing advice. Also SMT Tokens will be traded on all popular crypto-exchange exchanges.

Decentralized system of disputes

Each user can become an expert to resolve disputes. To do this, you will need to hold a certain number of SMT tokens.

So in the end?

Socialmedia.Market is a platform that unites various bloggers and advertisers, simplifying their interaction through smart contracts and blocking technology. Now anyone, even a beginning blogger can get an interesting contract, and the advertiser does not need to look for and analyze potential partners - they are all here already!

More details about the project and with the BETA VERSION you can click on the links below.